Company Updates
PPO is proud to announce a strategic partnership and first customer installation with Hellebrekers, a trusted provider of technology and automation solutions for the food industry across Europe. This installation, in a leading poultry processing facility in the Netherlands, marks PPO’s official expansion into the European market, bringing cutting-edge foreign material detection and product quality assessment to meat processors across the region.
Protecting data security in food manufacturing is more than an IT function—it’s a core part of operational resilience. Safeguarded systems allow leaders to trust the information they rely on every day to run efficiently, respond quickly and stay competitive.
We’ve redesigned our website to make it easier for you to find the information you need. Whether looking for details on our Smart Imaging Systems, investigating our proven hyperspectral technology, or keeping up-to-date with the latest food safety and quality news, our new site is built to help you get answers quickly.
In this video from the IPPE 2025 Tech Talk Series, Tim Stork, Senior Solution Engineer at PPO, discusses the importance of planning when implementing AI into your processes. It's essential to consider both the technical and people aspects, including technology integration, data management, and stakeholder engagement. Risk assessment should be continuous, with mitigation strategies updated as the project evolves. Success relies on measuring the right KPIs, such as business impact, operational efficiency, and AI performance. Starting small, iterating based on feedback, and maintaining transparent communication throughout the project are key.
In this talk, we explore how AI and machine learning are improving food safety by detecting foreign materials, optimizing processes, and enhancing supply chain management. Learn how industries like manufacturing, pharmaceuticals, and agriculture are leveraging AI—and how PPO's hyperspectral imaging system is helping food processors make better decisions in real-time. We also discuss the risks of AI, including data bias and privacy concerns, and how to plan for them. Watch now to discover the future of AI in food safety!
Waterloo, Ontario – January 27, 2025 – P&P Optica (PPO), a global leader in food inspection technology, is excited to announce the launch of its Partner Program, designed for companies and individuals interested in collaborating with PPO to bring its advanced hyperspectral imaging systems to customers around the world.