P&P Optica Invited to Speak at Ontario Agri-Food Technologies Annual Meeting
This year OAFT held its annual meeting on March 3rd at the Cutten Club in Guelph. The purpose of the OAFT group as stated in their mission statement is to “provide leadership and coordination in utilizing technology to generate wealth and sustainability for the agricultural and food industries of Ontario …”. P&P Optica was invited to be amongst other organizations to give a talk on its innovative spectroscopy technology and what it can bring to the food and agriculture space. We were humbled to be given the opportunity to share the exciting impact our technology can make in the world of producers and processors. There to present the talk was VP of Sales, Kevin Turnbull.
Kevin’s talk showcased the powerful potential impact our technology can bring to the Agri-Food industry (Slides on the talk can be obtained here). The chemical imaging systems that we provide will help processors and producers see the chemistry in food, and leverage that to improve efficiency, quality, and safety. Our chemical imaging technique bridges the gap between complexity and simplicity of food science for the end user. The fact of the matter is the two are so intertwined that to ignore chemical imaging would be to lose sight of the whole picture that encompasses food. The Yin without the Yang, so to speak.
Concept of Chemical Imaging (Wavelengths of light are absorbed and reflected based on chemical composition of material analysed)
Along with the innovation that we are focused on, a major pillar in the talk was to showcase sustainability. The amount of food waste that is present is North America to date is tremendous. But how might P&P Optica’s chemical imaging technology provide increased food sustainability? That is where our commitment to a complete solution is presented. To increase sustainability you must increase process efficiency! PPO Chemical Imaging spectrometers can increase a processor’s production efficiency through effective grading and sorting of product, as well as removal of foreign inclusions, leading to reduced waste. Through reduction/prevention, PPO systems are sure to provide not only a huge ROI but also a net benefit to the Ontario consumer.
Hyperspectral Image of spinach using PPO Technology
The ability to have Kevin represent P&P Optica at OAFT was truly an excellent opportunity. It’s one that we are truly thankful for and we hope to continue to have meaningful speaking opportunities! As a Canadian company we want to help the Ontario producer/processor give the Ontario consumer the best possible product while leading the way through waste reduction.
P&P Optica, technology that helps feed Ontarians and the world!